The “Smart” straws
“A personalized online advertising pillar for free!”
Nowadays almost everybody uses a smart phone; this is an ordinary, average thing in our era. We are sending and receiving e-mails, reading, or even watching films and videos on the phone during traveling. We use navigation systems, maps, or instantly search the Internet for those pieces of information we particularly need. We grab our smart phone any time, day and night, no matter where we are. The use of QR (Quick Response) codes is spreading in everyday life, which gave the inspiration for a special product, namely QR codes printed on STRAWS. We tried it, and it works! After all, there are no obstacles for anyone to sit and drink in a restaurant and reach for the QR code on the straw, and find the required information it is linked to. The number of these possibilities is endless; starting with the drink itself, the menu, the wine list, a welcome message, an introduction of specialties, sales, or for returning guests, other allowances, with the help of only a single straw.
The straw as a marketing tool requires a low cost per person production rate, so it can be used as a flyer at FESTIVALS and events, and if a QR code is printed on the straws, people can reach for further information about the actual happening’s events contents, or anything else that is connected to it. You only need a tiny advertising surface to bring an endless number of information. The contents of QR codes can be modified continuously, they can be updated any time, thus a large number of straws with a given QR code can be used later on, for other events as well; web page contents can be created or refreshed whenever you wish to do so.
Event organizer companies or photographers can effectively use this possibility to cooperate with, for example, the newly weds in the wedding ceremony to give straws with QR codes to wedding guests, and the QR code is leading directly to an online photo album of the wedding itself.
Beverage producer companies can locate an endless number of data on this small QR surface, for instance, promotions, winning games, competitions, or even the recipes of cocktails.
Hungarian national souvenir shops can place the introduction of Hungarian cities, greetings, maps or a small tour guide booklet about major sights and tour attractions in the area.
The QR code information on straws can be always up to date, which is a timeless solution, as not the code itself is changing but the content it is leading to the required information itself, which can be modified anytime. Considering the area of the QR code, it is not an obstacle, and the advertising process is very effective.
We take promotion as a chief perspective!
You have any questions or you want a tailored offer? Write to us!