“This is a business card in hospitality – a tool, a relic, souvenir and information!”
Everybody uses straws, but nobody has had the idea of straws as an empty advertising surface, so far… Did you know that a survey conducted in America showed that during an ordinary night it is 30-60 minutes in average while a glass of drink is on your table; therefore a promotion printed straw is in the fore much longer than any posters or other advertisements. Just think about it! If the name of your restaurant, hotel, bar or club would decorate a straw, it would be most of the time unawares in your guests hands while drinking. Straws would attract their attention by frequently looking at them. Thus, the straw is not an ordinary marketing tool, however, a very effective one. This is a tool, because we use it to decorate drinks, and we also drink anything with the help of it. This is a token, as we usually take it home with us. This is a souvenir, since it is a little more attention from managers. And finally, this is a piece of information, for the reason that anything crucial can be printed on them: a name, an address, a telephone number, a webpage address or a logo. All in all, this is one of the cheapest advertising solutions; still, it perfectly provides a continuous marketing presence.
In addition, it illuminates in the dark under UV light!
BECAUSE EVERYBODY USES A STRAW!
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